Rutgers Visual Identity Manual

The Rutgers Visual Identity Manual explains the different elements of the Rutgers Visual Identity System and how to use them.

The newly revised manual includes information about:

  • the new Rutgers shield;
  • the expanded use of the spirit mark;
  • the graphics available for use during the university's 250th anniversary celebration.

Download the manual, save it to your desktop, and review it within Adobe Acrobat. Click on a link in the index to jump to a section. It is not necessary to print the PDF.

If you don't find what you need in the manual, contact the visual identity project manager.