Web Banner Color Themes
Predesigned web banner color themes are available to Rutgers units in order to apply the minimum identity standards easily. While not mandatory, their use contributes to a cohesive visual appearance for the university as a whole. These web banners may not be resized or altered in any way unless approved by Creative Services. To request a custom web banner, contact the visual identity project manager.
Information required to build a custom web banner is:
- Unit name
- Banner color desired
- Font color desired
- Banner size
With the introduction of the Rutgers shield, the university's informal seal will be phased out. Future web banners will be created without the seal as a watermark.
Each banner file contains
- Rutgers logotype
- Your unit's name
- Background colors: red (#cc0033), black (#000000), or white (#ffffff)
Additional banner elements available upon request