Using the Appropriate Rutgers Name

The appropriate Rutgers name (i.e., Rutgers, The State University of New Jersey; Rutgers University–New Brunswick; Rutgers University–Newark; Rutgers University–Camden; Rutgers Biomedical and Health Sciences) must appear somewhere on all Rutgers communications. This includes all print materials (brochures, flyers, etc.) and stationery items. Several ways to satisfy this requirement in print include:

  • using the appropriate Rutgers name in your opening text
  • using the appropriate Rutgers name in a return address
  • with the appropriate Rutgers signature

Rutgers signatures

On the web, the full university copyright must appear in the footer of every webpage:

Copyright ©2016, Rutgers, The State University of New Jersey, an equal opportunity, affirmative action institution. All rights reserved.

If you need further assistance, contact the visual identity project manager.